Abstract

The present paper examined the effect of exposure of positive and negative information on the in-group perception (Hindus) towards the out-group (Muslims). The study was conducted with 50 Hindu graduate students (mean age=18.50 years, SD=1.50) of Banaras Hindu University, Varanasi by using pre and post-test design. The bipolar adjective rating scale was administered to examine the participants’ perception towards Muslims. They rated their responses on 9-point scale twice before and after (pre and post) the exposure of positive or negative information about Muslims. The participants were randomly assigned into two groups (25 participants in each group) as treatment-I (exposure of positive information) and treatment-II (exposure of negative information) in order to examine the effect of positive and negative information on the perception of Hindus towards Muslims. Findings revealed significant difference (t=4.39, p